On Running (often referred to simply as “On”) is a Swiss athletic brand founded in 2010 by former Ironman champion Olivier Bernhard. Famous for its signature hollow “pods” on the sole, the brand’s goal is to provide a uniquely cushioned, “running on clouds” experience that combines soft landings with explosive take-offs.
On’s unique “running on clouds” feel is driven by a few specific technologies and signature designs:
The Technology Behind the Shoe
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- CloudTec® Cushioning: The distinct hollow pods (or “clouds”) on the bottom compress both horizontally and vertically to absorb impact as your foot strikes the ground.
- The Speedboard®: Nestled between the upper and the CloudTec sole is a stiff, liquid-injected plate. As you land on the clouds, the Speedboard flexes and stores energy, then releases it to propel you forward into your next stride.
- Zero-Gravity Foam / Helion™ Superfoam: These specialized, ultra-lightweight foams are used in the midsole to keep the shoe incredibly light while maximizing energy return.
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